Many factors contribute to driving innovation at Bloem, none more important than the hobby gardener. Innovation begins with our thorough understanding of gardeners emerging interests, their gardening habits and, most importantly, unsatisfied needs.

What follows is an intensive research process that ensures we're matching those needs with innovative and effective products that enhance the home garden experience and strengthen our relationship with hobby gardeners.

Our commitment to innovate with the consumer in mind is demonstrated through the many ways we tailor our industry-leading products to make garden care easier and more enjoyable.

At the same time we continue to focus on efficacy, ease-of-use, safety, packaging and storage.