Our Company

Bloem is the success story of powerful brands that are dedicated to a beautiful planet with intelligent home and garden technologies.

Through our innovation focus, strong retailer relationships and drive to improve the consumer experience, we have been instrumental in growing the multi billion dollar global consumer garden market and enhancing our lead in the market.

Our President and Managing Director:

When I founded Bloem in 1994 I couldn’t have imagined how the consumer garden industry would grow into a leading outdoor leisure activity and more than an $8 billion global business. Today, Bloem is working hard towards being a World Class Company. We are a solid leader in our category with a record of strong financial performance. For fifteen straight years, Bloem has been achieving record double-digit growth and expansion. We want to take the Company to the next level of performance. And, we want to make these achievements through individual performance as well as teamwork.

Bloem Associates worldwide are passionate about this business because, every day, they see the benefits of their work in the beauty that surrounds us. We believe there is no better business to be in - and there's no better company than Bloem".

Shaun Reid President and Managing Director

Water Efficiently
Sounds pretty straightforward but there are some ways you can enhance your water conserving efforts when it comes to gardening such as seriously cutting back on watering times, only watering at strategic times of day (such as in the evening).